Simon CowellSimon Cowell has revealed he turned down a £1million job offer because he couldn’t bring himself to promote Viagra.

The 48 year old music executive turned X Factor/American Idol judge told Glamour magazine recently: “My agent rang me and said, ‘You’ve been offered an incredibly big deal - it’s to be the face of Viagra’.”

“And I just said, ‘Sorry, but that has to be a f****** insult.’”