Juicy Couture opened their new flagship store in New York yesterday and various stars from the small screen popped down to help them celebrate.

Sarah Michelle Gellar was joined by the members of the Gossip Girl cast including Blake Lively, Penn Badgley and Jessica Szohr. Also in attendance were Sarah Silverman, Sandra Bernhard and Sex and the City’s Jason Lewis.

(Pictures by: Johns PkI / Splash News)